Technology is quick paced and the effect is something that we all are aware of. With so many changes happening due to the advancement in technology the e-commerce world has affected the most. Though generalist websites make up for the largest half of Indonesian e-commerce with a few category-specific players, some specific brands are additionally very active to sell their merchandise online. In Indonesia, Traveloka and Garuda Indonesia are leading hotels and travel bookings industry and online airline ticketing respectively.
E-commerce SEO additionally faces unique challenges due to product catalogs, out-of-stock items, site architecture, trust issues and more. You not only need a stable baseline SEO strategy, you typically need to excel in all of these other areas as well. Here, we’ve included some of our high resources on E-commerce SEO, as well as the latest blog posts on the subject below.
E Commerce (Electronic Commerce) is the process of selling any items or services over the internet. The advantages to utilizing the internet as a platform to sell your products are numerous however the pitfalls are just as many. To avoid the traps and make the most of this selling medium, there are a few things to consider.
1. Business to Consumer (B2C) – As the name suggests, it’s the model involving businesses and consumers. That is the most common e-commerce segment. In this model, online businesses sell to particular person consumers. When B2C started, it had a small share in the market but after 1995 its progress was exponential. The fundamental concept behind this type is that the online retailers and marketers can sell their products to the online consumer by using crystal clear data which is made available through varied online marketing instruments. E.g. An online pharmacy giving free medical consultation and selling medicines to patients is following B2C model.
Successful B2B businesses include companies similar to HubSpot who offer inbound marketing and sales software and Xero who provides accounting software for small to medium businesses. When the Australian beauty merchandise giant Adore Beauty launched on Magento, their eCommerce make-over resulted in some astonishing results.
Bespoke E Commerce Resolution – These options are produced specifically for one website by a web design company. This could give you a unique looking online shop and you will be able to agree with the design company the exact features you are after. While this may increasingly require the highest initial outlay, it should go a long way in the direction of making a complete online presence to your business.
Working from anywhere. Often, working an eCommerce business means that you do not need to sit in an office from 9 to five or suffer by a commute day-in and day-out. A laptop and a very good internet connection is all it takes to manage your business from anywhere in the world.